Friday, 17 October 2014
Typography
Here we can see my final work on typography. The purpose of this task was to acknowledge the use of different techniques such as colour, font style, bold or italics and the effect they had on the quote. As we can see above I have completed two versions of the same quote, with two different meanings. In the first quote I have decided to focus it more on the older, more mature target audience by making the quote mysterious as if it could relate to our life. I have achieved this by the use of the black/grey colour scheme which makes the text look serious and neat and additionally by the use of underline and italic technique I have emphasised the text, letting the reader know it is valuable.On the other hand, the second quote has been targeted by me for children aged 10+. Comparing this to the other quote version, we can see that the font which I have used in all of the black text in this version contains very round edges making it look rather 'cartoony', suiting the target audience. Additionally the use of different font styles for specific text parts in this version of the quote is equivalent to the use of underlining and italic as in the version before. Lastly, we can see that I have used contradicting colours such as blue which stand out against the rest of the black text. By this I have made it look very friendly and joyful, making it suitable for the age group which I have specified for this quote. Concluding, from this task I was allowed to experiment with different text editing techniques which allowed me to identify useful text editing options to convey different meanings by the use of text. I will definately use this skills in my own magazine production.
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